Here's an adage for your hotel CFO (usually a tight-arsed bean counter, who's too old to understand the ROI of good digital marketing for hotels.) 

All hotel marketing Singapore client's get a bonus free one year listing on the Google Map of Holiday Hotels

The scenario of diverting commissions of 10 rooms from OTAs to your own hotel marketing in Asia:

OTAs sell your rooms @ $100 per night taking $20 commission.
Your hotel booking engine only takes $4, saving you $16. If you sold these 10 rooms directly from your own hotel site you'd save $16 per room per day. To ensure guests book directly via your site, discount rooms $1.

$15 x 10 rooms x 365 days of the year. Your marketing budget ploughed back into your own site's web marketing for brand marketing and loyalty is $46,500 pa.

hotel marketing Singapore
Pay Per Click Hotel Marketing

$200 Singaporean dollars per hour is our discounted Singapore hotel marketing consultation rate. Or one hour per day teaching your hotel marketing managers in Singapore, CFO, GM and hotel revenue executives the best online hotel marketing strategies, in exchange for accommodation in your best hotel room with all meals included.

Investing in hotel marketing Singapore
Hotel marketing training Singapore

Singaporean hotel marketing is about revenue, not about how much you invest. Your hotel in Singapore has an online marketing budget, even if you don’t think so. Commissions hotels pay in Asia to online travel agents are indirect marketing.  What OTAs spend in their digital marketing to provide your bookings, you repay them in commissions, plus their margin.

Hotel marketing in Singapore has an alternative to commissions hotels pay to OTAs. Investing in digital marketing your own Asian hotel website:

  • reinforces your Asia hotel brand marketing, not the OTA's
  • you won't have to spend every year for each guest. When new and repeat guests book via your Asian hotel website, you're building loyalty. Guests know your site / your contact / booking information. You know their contact information.

Hotel marketing singapore

Flat Fee Hotel Marketing Option

(This is the old method charged by print, radio, TV.)

  • S$672 per year banner ad or

  • Your exclusive webpage hosted on S$900 pa includes SEO

  • s$1,000 one-off video production of your Singaporean hotel or Free TV ad production in exchange for 3 days familiarisation tour of your Singapore hotel. We'll bring our VR video camera.

  • S$500 hotel video marketing for performance on Youtube. Also includes your hotels video on our Youtube channel which has had over 2 million views.


Is "4 Web Marketing" good at web marketing including SEO, SMO, Video Marketing etc?

Answer 2: See two examples of THOUSANDS of 4 Web Marketing's"organic" SERP winners below for the search phrase "hotel marketing asia"

  • S$1 per click from your 470x61 pixel banner ad   or

  • S$4.20 per complete 10 minute view as per YouTube "Insight" stats.

The benefit of this Singapore hotel accommodation marketing option is pay for performance at quarter the market rate.  Your hotel ain't pay'n when tourists ain't click'n.
Clicks monitored by an independent click stats tracking service with your own login any time to check your hotel click stats.


Answer 1:  You found this webpage about hotel marketing in Singapore didn't you.

Digital marketing agency for Singaporean hotel marketing manager. If you have an out sourced digital marketing agency get 4 Web Marketing to teach Singapore hotel marketing managers and other hotel executives KPI setting and other tips to assess the effictiveness of your agency with reports to your GM.